Medical Affairs – The CV Tribune

Strategic impact vs operational efficiency … where to start with AI?

Christian Velten — Mon, 22 Dec 2025 14:03:30 +0000

Where to prioritize corporate AI implementation & investments? First improving operational efficiencies, or prioritizing AI use cases aligned with strategic business priorities?

Source

‘The empowerment of the people: digital health, self-care and the future of healthcare’, panel discussion at @MedFIT 2025

Christian Velten — Tue, 28 Oct 2025 11:51:52 +0000

Dr. Christian Velten speaking at MedFIT 2025 conference, about "The empowerment of the people: digital health, self-care and the future of healthcare".

Source

The ignored AI challenge for pharma and healthcare industries

Christian Velten — Mon, 11 Aug 2025 09:09:27 +0000

AI is increasingly competing with pharma and healthcare industries on information and knowlegde about their products. This should not be ignored anymore.

Source

Closing the loop @Reuters Pharma 2025 with the VoC taking-action model

Christian Velten — Wed, 26 Mar 2025 14:52:00 +0000

Dr. Christian Velten speaking at 2025 Reuters Pharma Barcelona conference about closing the feedback loop and taking action on customer feedback

Source

Patients’ VoC @17th Annual Patient Affairs Summit in Berlin

Christian Velten — Sat, 15 Feb 2025 10:25:57 +0000

Presentation on "Patients' VoC - measuring Patient Experience & taking action on it" at the 17th Annual Patient Affairs Summit in Berlin Germany

Source

Patient Experience Management (PXM) & the Evolution of Digital Patient Engagement (Webinar)

Christian Velten — Fri, 31 Jan 2025 11:33:32 +0000

Medical Affairs Professional Society webinar on Patient Experience Management (PXM) and Digital Patient Engagement Strategy.

Source

Panel discussion on Medical Omnichannel Engagement in the Pharma Industry

Christian Velten — Thu, 22 Sep 2022 20:26:00 +0000

Panel on Medical Omnichannel Engagement at the Indegene Digital Summit 2022

Source

Medical CX paving the way for customer feedback at Roche Pharma

Christian Velten — Sun, 16 Jan 2022 11:53:00 +0000

In 2020, a highly talented CX Insights lead in the Roche Pharma Medical CX department (which I had the pleasure to lead), together with cross-functional colleagues, set-up and drove the first global customer feedback program at Roche Pharma. The initiative called ‘OneFeedback‘ (leaned towards the ‘OneRoche’ vision wording) had been the forerunner of and was [...]

Source

MAPS panel on the Power of Digital in Medical Affairs

Christian Velten — Thu, 16 Dec 2021 20:16:00 +0000

Presentation about providing commercial value proof of customer experience approaches.

Source

Customer Driven Content Authoring … increasing significance of and trust in corporate answers to medical inquiries

Christian Velten — Sat, 04 Dec 2021 11:08:00 +0000

In 2021, members of my team of the Roche Pharma Medical CX department together with the Roche Pharma Global Medical Information team were driving an truly exciting initiative on innovating how Roche answers to medical information inquiries. The initiative called ‘Customer Driven Content Authoring‘ (CDCA) was based on a systematic co-design approach with Roche customers, [...]

Source