Opinion – The CV Tribune

Start shifting gears with AI-supported operational efficiency

Christian Velten — Mon, 05 Jan 2026 14:25:41 +0000

Training employees on AI tools might miss the point; why not investing into fully AI-managed operational workflows that free people for impact.

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Starring at the snake – Is European pharma industry’s fear of Trump’s politics reasonable … or just a bad excuse?

Christian Velten — Fri, 01 Aug 2025 14:41:02 +0000

In today's dynamic political landscape, European pharmaceutical companies have a unique opportunity to thrive despite the challenges presented by evolving US policies. While tariffs and cost pressures may cause hesitation, this moment calls for innovation and bold strategies. Are these obstacles a chance for growth, or merely an excuse to hold back?

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10 Exciting good news for the world

Christian Velten — Tue, 12 Nov 2024 20:40:00 +0000

Do you also sometimes feel flooded with bad news? Wars, climate change, natural disasters, species extinction, hate speech, political egomaniacs, weakened economy, financial uncertainties, real or perceived restrictions to freedom … an endless list of mental toxins that are bombarding us day by day by day. Do you also sometimes feel an antipathy to continue [...]

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Leaving “X” (the artist formerly known as “Twitter”)

Christian Velten — Mon, 21 Aug 2023 14:21:39 +0000

Dear “family & friends”, Just a quick update that I have decided to leave Twitter. Actually, I am not happy with it for quite some while already. I am basically fine with Elon‘s mindset towards “free speech”. And I appreciate him as an inspiring innovator challenging existing dogmas. But I am not happy with Elon’s [...]

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From “patients” to “customers” and why it matters

Christian Velten — Tue, 05 Apr 2022 19:02:00 +0000

Those who know me a bit longer know me for being a big advocate for seeing patients as customers (of healthcare providers, pharma included). This can be perceived as a quite provocative statement. But I think, I have some quite good arguments at hand. A big thank you goes to Mark Doyle by “A life [...]

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Agility – aspiration and reality

Christian Velten — Thu, 18 Jul 2019 16:22:23 +0000

‘Agility’, is without doubt a key enabler for digital transformation. Most organizations request their teams applying agile approaches to business . You might now that the agility idea originates from a revolution in IT software & tools development, where lean, flexible and iterative project management methods replaced the old way of doing projects with a [...]

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Why digital transformation of pharma is behind other industries … and how to overcome

Christian Velten — Sun, 27 Jan 2019 18:28:33 +0000

Yes, pharma is behind most other industries in terms of digital transformation, e.g. of customer engagement and solutions. As a permanent repetition of the evident, multiple studies (example), journal articles and blog posts are frequently reporting about pharma’s digital retardation. But that is not a fair comparison. Also being part of the truth, markets for [...]

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Pharma-supporting digital agencies: Get your stuff together

Christian Velten — Mon, 27 Aug 2018 05:50:56 +0000

Earlier this year, I was visiting a presentation by the Basel business development agency on the challenges of Medical Device Regulations (MDR) for the providers of health apps. There had been around 30-40 IT guys locally supporting pharma with the development of health-related digital solutions, some from agencies, some freelancers. What they all had in [...]

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Being blinkered with doing promotional apps

Christian Velten — Sat, 03 Feb 2018 13:12:22 +0000

At least inside the pharma branch of industry I am working in, there clearly is a preference for iOS devices, iPhones and iPads. Everyone has at least one of those stylish tools in his pocket, if not in his or her hand most of the time. iOS devices are internal corporate if not even industry [...]

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Dear agencies, …

Christian Velten — Thu, 12 Oct 2017 16:18:12 +0000

Why do agency representatives always show up in the same black or dark blue and ill-fitting suits?

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