This week, I had the pleasure to host the biannual meeting of the cross-industries CX Council (European chapter) at Roche HQ in Basel.
The CX Council is a “safe space” where CX leaders across industries share and discuss their best practices and challenges. It is a “safe space” for open discussion by having one representative by industry only and following the Chatham House Rule.
Roche colleagues presented and discussed Roche Pharma’s approaches to Omnichannel and Segmentation, both receiving a lot of acknowledgement. Council members judged the quality and set-up of the Roche advancements as being highly advanced and mature.
Hear the Council meeting agenda as an AI-generated podcast …

