What can be better and give you more energy than combining two passions? In my case, this happened while working on the “CX Inspiration Hub”, which brought together my professional passion for customer experience (CX) and my personal enjoyment of creating digital media.
It is also about giving something back. On my personal journey to mastering CX, I benefited greatly from colleagues from my own industry as well as other industries who shared their experiences and learnings, real-life examples that demonstrated proof of concepts, and inspirational ideas and quotes. With the CX Inspiration Hub, I would like to give back at least some of the positive collegiality I experienced to the CX community. And also share my own learnings.
Due to my background, you might find some bias towards pharma CX implementation. Actually, the CX Inspiration Hub has been inspired by an internal CX Real-life Use Cases site at Roche Pharma, created by my amazing Medical CX team earlier this year, to inspire the organization with the art of the possible.

