Browsing: Business

I am proudly looking forward to joining Yigal Aviv from Pfizer and Dirk Abeel from OMNI-X-ELLERATION for a panel discussion…

In 2022 I had the great pleasure being a member of a cross-functional “digital squad” which was defining and executing…

Dr. Christian Velten presenting how Roche uses Voice-of-the-customer (VoC) to learn from HCPs’ & patients’ opinions.

Panel on Modernizing Medical Affairs at the virtual Reuters Pharma 2021 conference

Together with my team, we effectively consolidated the Roche medical portfolio of platforms & tools supporting customer and patient engagement.…

One of the first things which happened after I had started heading the Medical Customer Experience department at Roche Pharma…

‘Agility’, is without doubt a key enabler for digital transformation. Most organizations request their teams applying agile approaches to business…

💡 Legal and compliance issues often arise late in project development.
💼 Teams in pharma or medtech face delays due to last-minute legal and compliance rejections.
⏰ Timelines and milestones are at risk, causing frustration and pressure on project teams.
🚫 Initial rejection leads to disappointment and anger towards legal and compliance.
🔄 An alternative approach involves early involvement of legal and compliance.
🤝 Engaging them from the start ensures proactive guidance and a collaborative environment.
🌟 Shifting from asking “is this compliant?” to “how can we make this compliant?” empowers legal and compliance as facilitators rather than blockers.
😊 This approach improves cooperation, potentially leading to happier legal and compliance teams and smoother project execution.

Yes, pharma is behind most other industries in terms of digital transformation, e.g. of customer engagement and solutions. As a…

Earlier this year, I was visiting a presentation by the Basel business development agency on the challenges of Medical Device…