Are you limited by opt-ins? Digital Pharma March 17, 2019 Already before the latest data privacy regulations had been released, an effective opt-in has always been key for any customer…
Strategic domains of digital customer engagement in pharma Business Digital Pharma November 11, 2018 Limiting digital customer engagement in pharma to commercial and medical communication would be like asserting that the violins are the…
Being blinkered with doing promotional apps Business Digital Opinion Pharma February 3, 2018 At least inside the pharma branch of industry I am working in, there clearly is a preference for iOS devices,…
SAMS clinical digital solution has arrived Achievements Digital Pharma Science June 12, 2016 SAMS (“Saccade Analysis Made Simple”) is an educational app for clinicians on the identification of specific impairments of eye movements…
“eNova QuickAnswers” iOS app available Achievements Digital Intelligence Pharma October 7, 2013 In 2013, I initiated and promoted the development and implementation of “eNova QuickAnswers”, a quick and easy access to standard…
Moving online Achievements Business Digital Pharma May 3, 2011 Please forgive a best-ager this melancholic flashback. But one of the most inspiring projects during my career was the successful…
iFind, the Novartis-internal “PubMed+”, has been released Achievements Digital Pharma Science December 18, 2009 In April 2009, a new line management of our team at Novartis asked for a new internal scientific information tool.…
Market monitoring for Sanofi Pasteur Achievements Business Digital Intelligence Pharma April 25, 2003 Following a customized market analysis, I provided Sanofi Pasteur with an online platform for continuous market monitoring. Originally Sanofi representatives asked…
Marketing Assistant Curriculum vitae November 2, 1998 Nov 1998 – Apr 1999 / LION BIOSCIENCE For supporting the IPO, I developed and implemented a new version of…
